More of our Super Sales Hotels in Tenerife

Quiet environment, great facilities and ideal to relax.
Luabay Costa Los Gigantes in Puerto Santiago (Tenerife) you can book it here:

Costa Los Gigantes



Luxury and style in Costa Adeje.

You can book it here:

http://en.canarias.com/hotel/default.aspx?CodMant=98

Stay at the heart of Granada at an incredible price

Book your hotel in Granada here (Hotel Sacromonte 3 stars, downtown for 43 euros 2 persons in september)

There is a place in Europe that combines the magic and the fun as no other place does: Granada.

Its not only the city but the whole region that will make you fall in love with this high mountains and tropical coast blessed land.

Granada is the only place in Europe where you can in just oer one hour drop your skis and go down to its wonderful coast line in the Tropical Coast... avocado, cherimoya, papaya, tropical crops that only can be grown there in the low alleys protected by the impressive Sierra Nevada.

Granada has also the fertile Genil river valley, called "La Vega" and the desert lads in the north east with secret spots where water emerges, like Fuencaliente in Huescar.

Do not forget to visit La Alhambra, the Nazarí palace, a true 1001 nights delightful arab construction and walk the same steps that Queen Isabel and King Fernando walked when the city was finally reconquered.

Let me advice you to stay in this hotel at the heart of Granada medieal muslim and christian downtown: Hotel Sacromonte

Hotel Sacromonte in Granada

Channel Mangers...It is not just a person but a great tool

Hoteliers sell a good that perish every day, this is the basics for hotel business, a room you dont sell one day is some stock you will never sell. Roomnights perish every evening and that is a fact that the hotel business has to face since its beginnings.

An empty room is less productie than a free room if the potential guest is going to hae dinner at the hotel, or gamble at the hotel casino.

Yield management is all about occupancy and rev-par. Rev-par is the revenue a hotelier gets per each available room. Meaning that if you have 100 rooms, then you have 365x100= 36,500 room-nights, and if you get 2 million revenue that year then you have 54,8 euros or dollars per available room.

The revenue does not only come from the cost of the room, lodging is just a part of the business.

The art of revenue management is to increase the rev-par more than any other business figure. Once you hae hotel up and running the fix costs are usually the big part of the expenses, and I am including in this costs the maintanance, the salaries and wages, the supplies, the amortizations of the fix assets.

The marginal costs in a hotel are usually low, a room waitress will be paid the same if she cleans 2 or 12 rooms, and the food costs, etc. are not relevant as compared to the income a new guest brings to the business.

Still the question remains there: ¿What is the perfect room rate that will enable my hotel to maximize the rev-par? The answer to this is: It depends.

Sometimes the forecasts based on same period previous year works and still we must consider other factors as what happened last year that will not happen this, or viceersa, are there new hotels near that can impact our business, what is the economical sitution as compared to last year, and so on.

But to readjust your rates based on a number of factors and some commercial deals signed with corporates are simply not enough. A hotelier must make his hotel present and available everywhere to benefit from opportunities he is not even awared of.

You must be present in all channels and make them work for you from your office. You need to adapt your PMS or get a new one that can be XML integrated with all sorts of distribution platforms at the variable cost you choose.

That is where channel manager tools fit in the rev-par equation. Try to google for these and get references from me if you need them:

http://www.tradyso.com/

http://www.ratetiger.com/

http://www.ezyield.com/

Dingus

Once you master the art of getting ur hotel presence upgraded to universal aailability you will find that yield management can be not just profitable but also FUN

Some of our top sales hotels in Tenerife.

I want to bring you a small selection of our block buster super sales hotels in Tenerife (Canary Islands-Spain).

You can come back here and add your comments about them and if you want a special deal you let me know here in my blog and I shall get you some discount ;)

Hotel Playa Real



Book it here: http://en.canarias.com/hotel/default.aspx?CodMant=485

Hotel Jacaranda:


You can book it here:
http://www.canarias.com/hotel/default.aspx?CodMant=57

Grand Hotel Callao



Book it here: http://en.canarias.com/hotel/default.aspx?CodMant=242

Hotel Fañabé Costa Sur:



Book it here: http://en.canarias.com/hotel/default.aspx?CodMant=19

Costa Adeje Gran Hotel:



Book it here: http://en.canarias.com/hotel/default.aspx?CodMant=21

Vime Callao Garden:



Book it here: http://en.canarias.com/hotel/default.aspx?CodMant=282

Isabel Family Hotel (one of my favs!):




Book it here: http://en.canarias.com/hotel/default.aspx?CodMant=237As I said before, let me know what do you think or ask me anything about how to book the perfect holidays in Europe´s number one Tropical destination: Canary Islands

Canary Island Experts

Still real hotel bargains in Canary Islands

August is peak season in most Spanish touristic destinations and this also applies to the Canary Islands. Usually this time of the year was not the best to find good cheap travel deals, and that was twice as true in the Canary Isles. But the crisis has also had its impact in this Atlantic Paradise.

Tourist reservations that were diverted from Tunisia and the muslim Mediterranean area into Tenerife (the Continent Island) came to relief this situation and some hotels can now say that they will accomplish their targets (probably not the yield but the occupancy) for the season.

If you want to enjoy the Canary Islands I always advice people to go to the source, and in "Canarias" what would be better than http://www.canarias.com/ itself?

Have a look at this link and find all inclusive bargains in Lanzarote :
Lanzarote all inclusive and discover a world of magic and lunar landscapes in some of the best beaches in the eastern Atlantic.

Or book an incredible chic four star hotel in luxurious Costa Adeje Area (South Tenerife) Isabel Family

Have a look at this hotel here:

Soon more information on the trade trends in tourisms and bargains from an insight point of view.

Old Joke at risk

There is an old joke marketing people are very fond of and that goes as follows: "Us marketing guys know that 50% of our marketing investment is useless, however we cannot determine what 50% is it"

This is the best excuse ever to keep the marketing budget inflated. Any marketing investment, or action must be taken within a global comprehensive strategy (same aplies for all the other business aspects) and the final part of any action is to try to quantify the results, get the feedback and see if the time and money was worth it. Of course a radio advertisement or a TV commercial will have an impact on our sales although sometimes external factors such as general recession, new competitors, product improvement and so on can get us confused when comparing results versus same period last year.

For marketing freaks, marketing is good in itself, the brand building, the good will, the image, prestige and so on and yet their old joke pointed before could be somehow true until recently. If you use tools such as google analytics and see the impact through visits, time spent in your webpage, average number of pages visited then this joke becomes really old...unlike the need for more money marketinians (does the word even exist?) will always have

Welcome to my new Blog

Hello everyone,

I am a humble director of a medium size online travel agency (OTA) fighting out there in the internet jungle to get our company share of the business grow.

A warrior trying to liaise with google´s spiders offereing them unique content to feed their starving hunger so that they position us better. While keeping the bots and spiders happy I have also to be on my guard to see what the other tribes are doing. Travelocity, Expedia and other global powerful tribes compete for survival with big local Spanish tribes leaving us little chances to make our tribe grow. However we are a smart bunch of indigenous shooting our XML arrows from the bushes and using our fearsome one to one techniques.

If you are a hotelier based in Europe (specially in Spain) and want to team up with us you simply follow me on twitter EmperadorEl and I shall share with you my little but usefulk wisdom and also let you know how to have a direct connection with our web pages.